{"id":5598,"date":"2023-05-30T07:57:49","date_gmt":"2023-05-30T12:57:49","guid":{"rendered":"https:\/\/keyword.com\/?page_id=5598"},"modified":"2025-02-14T05:43:28","modified_gmt":"2025-02-14T10:43:28","slug":"how-to-stay-up-to-date-with-keyword-trends","status":"publish","type":"page","link":"https:\/\/keyword.com\/guides\/how-to-stay-up-to-date-with-keyword-trends\/","title":{"rendered":"How to Stay Up-to-Date With Keyword Trends"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"5598\" class=\"elementor elementor-5598\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c85992b elementor-repeater-item-ang_container_padding_4 e-flex e-con-boxed elementor-repeater-item-none elementor-repeater-item-none_hover e-con e-parent\" data-id=\"c85992b\" data-element_type=\"container\" data-settings=\"{&quot;ang_container_spacing_size&quot;:&quot;ang_container_padding_4&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f2b4e8 elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-heading\" data-id=\"3f2b4e8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-xl\">How to Stay Up-to-Date on Keyword Trends<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7d1b8bc e-flex e-con-boxed elementor-repeater-item-default_padding elementor-repeater-item-none elementor-repeater-item-none_hover e-con e-parent\" data-id=\"7d1b8bc\" data-element_type=\"container\" data-settings=\"{&quot;ang_container_spacing_size&quot;:&quot;default_padding&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4bb7296 elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"4bb7296\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">SEO agencies know that staying ahead of keyword trends is key to keeping clients competitive in search rankings. By spotting emerging search patterns early, your agency can help clients capture high-intent traffic before competitors.<\/span><\/p><p><span style=\"font-weight: 400;\">For instance, if searches for <\/span><i><span style=\"font-weight: 400;\">\u201cAI SEO tools\u201d<\/span><\/i><span style=\"font-weight: 400;\"> start rising, you can proactively build content clusters, update client blogs, or fine-tune PPC campaigns to capitalize on the trend.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">However, with trending keywords changing daily, identifying the right opportunities at the right time can be challenging. To help, we\u2019ve outlined the most effective ways to monitor keyword trends without overspending on tools or getting lost in data overload.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0be68fc elementor-repeater-item-ang_container_padding_4 e-flex e-con-boxed elementor-repeater-item-none elementor-repeater-item-none_hover e-con e-parent\" data-id=\"0be68fc\" data-element_type=\"container\" data-settings=\"{&quot;ang_container_spacing_size&quot;:&quot;ang_container_padding_4&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9f2c1bd elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"9f2c1bd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>1. Keyword tracking<\/h2><p><span style=\"font-weight: 400;\">As the name implies, keyword tracking allows you to monitor search queries and discover new keyword suggestions that you can target for better search visibility and traffic.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-14f7f6c elementor-repeater-item-ang_container_padding_4 e-flex e-con-boxed elementor-repeater-item-none elementor-repeater-item-none_hover e-con e-parent\" data-id=\"14f7f6c\" data-element_type=\"container\" data-settings=\"{&quot;ang_container_spacing_size&quot;:&quot;ang_container_padding_4&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-41a2a2b elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"41a2a2b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>You can set up keyword tracking with keyword.com in only a few steps:<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fa886c elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"6fa886c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Step 1:<\/strong> Log into your <a href=\"https:\/\/keyword.com\/\">keyword.com dashboard<\/a>. Enter your URL, then list the keywords you\u2019ll like to track.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22a78bb external_elementor-repeater-item-none_external elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-image\" data-id=\"22a78bb\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/keyword.com\/wp-content\/uploads\/trends-find-new-keywords-1.png\" title=\"trends-find-new-keywords-1\" alt=\"trends-find-new-keywords-1\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f64053b elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"f64053b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Step 2:<\/strong> Set the data parameters for granular keyword tracking. You can specify the location, device (whether mobile or desktop), and other information. Next, click \u201cAdd keywords.\u201d<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a0ac23c external_elementor-repeater-item-none_external elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-image\" data-id=\"a0ac23c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/keyword.com\/wp-content\/uploads\/trends-find-keywords-per-location-keyword-com-2.png\" title=\"trends-find-keywords-per-location-keyword-com-2\" alt=\"trends-find-keywords-per-location-keyword-com-2\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-976cd29 elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"976cd29\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Step 3:<\/strong> Here, you will see your SERP performance for those keywords over time and uncover trends or patterns. Keyword.com also shows you its current SERP ranking, competition, and search volume for these queries.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4993d06 external_elementor-repeater-item-none_external elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-image\" data-id=\"4993d06\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/keyword.com\/wp-content\/uploads\/trends-keywords-monitoring-reports-3.png\" title=\"trends-keywords-monitoring-reports-3\" alt=\"Keyword trends monitoring\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b56d10 elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"5b56d10\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">What you\u2019ll uncover with keyword tracking:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Location trends<\/b><span style=\"font-weight: 400;\">: understand keyword performance across different regions.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Seasonal trends<\/b><span style=\"font-weight: 400;\">: track keyword activity during peak times.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>SERP features<\/b><span style=\"font-weight: 400;\">: identify keywords that trigger featured snippets, local packs, or other search elements.<\/span><\/li><\/ul><p>\u00a0<\/p><p><span style=\"font-weight: 400;\"><strong>Tip:<\/strong> Set up <\/span><a href=\"https:\/\/keyword.com\/reporting\/\"><span style=\"font-weight: 400;\">automated reports<\/span><\/a><span style=\"font-weight: 400;\"> to receive keyword insights in your inbox daily, weekly, or monthly.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3a0238b elementor-repeater-item-ang_container_padding_4 e-flex e-con-boxed elementor-repeater-item-none elementor-repeater-item-none_hover e-con e-parent\" data-id=\"3a0238b\" data-element_type=\"container\" data-settings=\"{&quot;ang_container_spacing_size&quot;:&quot;ang_container_padding_4&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c8c2bb4 elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"c8c2bb4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>2. Google Trends<\/h2><p><span style=\"font-weight: 400;\">Google Trends helps you analyze keyword popularity over time, making it a valuable tool for <\/span><a href=\"https:\/\/keyword.com\/guides\/how-to-identify-keyword-opportunities\/\"><span style=\"font-weight: 400;\">identifying new keywords<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">How to use Google Trends effectively:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Track rising keywords<\/b><span style=\"font-weight: 400;\">: identify new search terms gaining traction in your industry.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Compare keyword performance<\/b><span style=\"font-weight: 400;\">: find seasonal search patterns by analyzing trends over specific timeframes.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Discover related queries<\/b><span style=\"font-weight: 400;\">: uncover additional keyword opportunities linked to your primary search term.<\/span><\/li><\/ul><div>\u00a0<\/div><p><span style=\"font-weight: 400;\">An excellent example of a rising keyword is the search query \u201c<em>AI SEO<\/em>,\u201d which has gained significant traction over the past two years.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c17544 external_elementor-repeater-item-none_external elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-image\" data-id=\"2c17544\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"466\" src=\"https:\/\/keyword.com\/wp-content\/uploads\/Screenshot-2025-02-14-at-09.33.04-2-1024x596.png\" class=\"attachment-large size-large wp-image-9813\" alt=\"\" srcset=\"https:\/\/keyword.com\/wp-content\/uploads\/Screenshot-2025-02-14-at-09.33.04-2-1024x596.png 1024w, https:\/\/keyword.com\/wp-content\/uploads\/Screenshot-2025-02-14-at-09.33.04-2-300x175.png 300w, https:\/\/keyword.com\/wp-content\/uploads\/Screenshot-2025-02-14-at-09.33.04-2-768x447.png 768w, https:\/\/keyword.com\/wp-content\/uploads\/Screenshot-2025-02-14-at-09.33.04-2.png 1137w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19273ff elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"19273ff\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><strong>Tip:<\/strong> If Google Trends shows a seasonal spike in searches for your product, plan your campaigns and content accordingly to capitalize on this interest.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-05c4682 elementor-repeater-item-ang_container_padding_4 e-flex e-con-boxed elementor-repeater-item-none elementor-repeater-item-none_hover e-con e-parent\" data-id=\"05c4682\" data-element_type=\"container\" data-settings=\"{&quot;ang_container_spacing_size&quot;:&quot;ang_container_padding_4&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-39c912a elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"39c912a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>3. Social Media<\/h2><p><span style=\"font-weight: 400;\">Social media platforms often serve as early indicators of trending topics before they appear in search engines. Platforms like TikTok, X (formerly Twitter), and Instagram Reels are especially useful for spotting emerging industry conversations.<\/span><\/p><p><span style=\"font-weight: 400;\">How to track keyword trends on social media:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Use tools like Hootsuite or Sprout Social<\/b><span style=\"font-weight: 400;\"> to monitor brand mentions and industry-related discussions.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Follow influencers and thought leaders <\/b><span style=\"font-weight: 400;\">to keep an eye on the topics they frequently discuss.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Analyze trending hashtags<\/b><span style=\"font-weight: 400;\"> by using tools like Hashtagify or RiteTag to help identify hashtags that can translate into valuable keywords.<\/span><\/li><\/ul><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Posts with high engagement (shares, comments, and saves) often indicate rising interest in a topic, making them strong candidates for SEO optimization.<\/span><\/p><p><span style=\"font-weight: 400;\"><strong>Tip:<\/strong> Monitor viral topics in your niche and create content around them before they peak in search engines.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-721f98f elementor-repeater-item-ang_container_padding_4 e-flex e-con-boxed elementor-repeater-item-none elementor-repeater-item-none_hover e-con e-parent\" data-id=\"721f98f\" data-element_type=\"container\" data-settings=\"{&quot;ang_container_spacing_size&quot;:&quot;ang_container_padding_4&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5a232be elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"5a232be\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>4. Competitor Analysis<\/h2><p><span style=\"font-weight: 400;\">Analyzing your competitors\u2019 keyword strategies can help you discover content gaps and new ranking opportunities.<\/span><\/p><p><span style=\"font-weight: 400;\">Tools for competitor keyword analysis:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.seobility.net\/en\/\" target=\"_blank\" rel=\"noopener\"><b>Seobility<\/b><\/a><span style=\"font-weight: 400;\">: find keyword gaps and optimization opportunities.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Ahrefs<\/b><span style=\"font-weight: 400;\">: identify keywords competitors rank for and track ranking fluctuations.<\/span><\/li><\/ul><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">If a competitor is ranking for &#8220;<\/span><i><span style=\"font-weight: 400;\">best AI-powered SEO tools<\/span><\/i><span style=\"font-weight: 400;\">,&#8221; but you haven\u2019t covered that topic, this presents an opportunity to create optimized content and attract similar traffic.<\/span><\/p><p><span style=\"font-weight: 400;\"><strong>Tip:<\/strong> Check out our \u201c<\/span><a href=\"https:\/\/keyword.com\/guides\/how-to-track-competitor-keywords\/\"><span style=\"font-weight: 400;\">How to Track Your Competitors\u2019 Keywords<\/span><\/a><span style=\"font-weight: 400;\">\u201d guide to get started.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b2603a4 elementor-repeater-item-ang_container_padding_4 e-flex e-con-boxed elementor-repeater-item-none elementor-repeater-item-none_hover e-con e-parent\" data-id=\"b2603a4\" data-element_type=\"container\" data-settings=\"{&quot;ang_container_spacing_size&quot;:&quot;ang_container_padding_4&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-15167c6 elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"15167c6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>5. Industry Blogs<\/h2><p><span style=\"font-weight: 400;\">Reading <\/span><a href=\"https:\/\/keyword.com\/blog\/\"><span style=\"font-weight: 400;\">top industry blogs<\/span><\/a><span style=\"font-weight: 400;\"> helps you stay informed about new topics, trends, and keyword opportunities.<\/span><\/p><p><span style=\"font-weight: 400;\">If multiple top blogs start covering a specific subject, it\u2019s a sign that the topic is gaining relevance. Look at headlines and subheadings, as these are often optimized for search. Also, review the comments section\u2014audience questions can inspire long-tail keyword ideas.<\/span><\/p><p><span style=\"font-weight: 400;\">Tools to streamline industry blog research:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Feedly<\/b><span style=\"font-weight: 400;\"> \u2013 Aggregate content from top industry blogs.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Flipboard<\/b><span style=\"font-weight: 400;\"> \u2013 Discover trending topics from multiple sources.<\/span><\/li><\/ul><p>\u00a0<\/p><p><span style=\"font-weight: 400;\"><strong>Tip:<\/strong> Subscribe to SEO newsletters to be the first to know about newly published blogs from thought leaders in the industry.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b43ae19 elementor-repeater-item-ang_container_padding_4 e-flex e-con-boxed elementor-repeater-item-none elementor-repeater-item-none_hover e-con e-parent\" data-id=\"b43ae19\" data-element_type=\"container\" data-settings=\"{&quot;ang_container_spacing_size&quot;:&quot;ang_container_padding_4&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fd8c5e4 elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"fd8c5e4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>6. Google Alerts<\/h2><p><span style=\"font-weight: 400;\">Google Alerts is a free tool for monitoring the web for mentions of your brand, products, or industry-related keywords. You can set up alerts for specific keywords and receive notifications whenever they\u2019re mentioned on the web.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">To make the most of Google Alerts:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Use Boolean operators (AND, OR, NOT) to sharpen your alerts.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Set alerts for competitor names and industry trends.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Track keywords that bring backlinks to competitors to find their best content.<\/span><\/li><\/ul><p>\u00a0<\/p><p><span style=\"font-weight: 400;\"><strong>Tip:<\/strong> Set an alert for your brand name to be notified whenever you\u2019re mentioned online.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-635096e elementor-repeater-item-ang_container_padding_4 e-flex e-con-boxed elementor-repeater-item-none elementor-repeater-item-none_hover e-con e-parent\" data-id=\"635096e\" data-element_type=\"container\" data-settings=\"{&quot;ang_container_spacing_size&quot;:&quot;ang_container_padding_4&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-68d39bc elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"68d39bc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>7. Forums and Communities<\/h2><p>Sites like Reddit and Quora are excellent resources for analyzing real-time conversations in your industry.<\/p><p><span style=\"font-weight: 400;\">As an SEO agency, a good starting point would be r\/SEO and r\/TechSEO. Many founders join these communities, seeking answers that can be provided through content creation.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d0ba14 external_elementor-repeater-item-none_external elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-image\" data-id=\"5d0ba14\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"322\" src=\"https:\/\/keyword.com\/wp-content\/uploads\/Screenshot-2025-02-14-at-10.54.58-2-1024x412.png\" class=\"attachment-large size-large wp-image-9814\" alt=\"\" srcset=\"https:\/\/keyword.com\/wp-content\/uploads\/Screenshot-2025-02-14-at-10.54.58-2-1024x412.png 1024w, https:\/\/keyword.com\/wp-content\/uploads\/Screenshot-2025-02-14-at-10.54.58-2-300x121.png 300w, https:\/\/keyword.com\/wp-content\/uploads\/Screenshot-2025-02-14-at-10.54.58-2-768x309.png 768w, https:\/\/keyword.com\/wp-content\/uploads\/Screenshot-2025-02-14-at-10.54.58-2.png 1245w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f6d437c elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"f6d437c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">You can also track common questions by searching threads for queries in your industry and looking for long-tail keywords. Pay attention to threads with many upvotes as they indicate popular topics and potential keywords.<\/span><\/p><p><span style=\"font-weight: 400;\"><strong>Tip:<\/strong> Use <\/span><a href=\"https:\/\/keyword.com\/guides\/how-to-identify-keyword-opportunities\/how-to-research-topics-on-quora-and-reddit-for-seo\/\"><span style=\"font-weight: 400;\">this guide<\/span><\/a><span style=\"font-weight: 400;\"> to help you research topics for forums like Reddit and Quora.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9992d4f elementor-repeater-item-ang_container_padding_4 e-flex e-con-boxed elementor-repeater-item-none elementor-repeater-item-none_hover e-con e-parent\" data-id=\"9992d4f\" data-element_type=\"container\" data-settings=\"{&quot;ang_container_spacing_size&quot;:&quot;ang_container_padding_4&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9fb7bf3 elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"9fb7bf3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>8. Web Analytics<\/h2><p><span style=\"font-weight: 400;\">Google Analytics and <\/span><a href=\"https:\/\/keyword.com\/google-search-console\/\"><span style=\"font-weight: 400;\">Google Search Console<\/span><\/a><span style=\"font-weight: 400;\"> provide data on how visitors find your website and which keywords they use.<\/span><\/p><p><span style=\"font-weight: 400;\">Key insights from web analytics:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Top-performing keywords<\/b><span style=\"font-weight: 400;\">: identify which queries drive traffic to your site.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>User engagement<\/b><span style=\"font-weight: 400;\">: determine which pages perform best.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Content optimization<\/b><span style=\"font-weight: 400;\">: see which pages need updates for better search rankings.<\/span><\/li><\/ul><p>\u00a0<\/p><p><span style=\"font-weight: 400;\"><strong>Tip:<\/strong> Combine web analytics with heatmaps (like Hotjar) to see how users interact with keyword-driven pages.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-44e11df elementor-repeater-item-ang_container_padding_4 e-flex e-con-boxed elementor-repeater-item-none elementor-repeater-item-none_hover e-con e-parent\" data-id=\"44e11df\" data-element_type=\"container\" data-settings=\"{&quot;ang_container_spacing_size&quot;:&quot;ang_container_padding_4&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c4c4759 elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"c4c4759\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>9. Customer Feedback<\/h2><p><span style=\"font-weight: 400;\">Customer feedback is an overlooked but powerful keyword research tool. Reviews, support interactions, and surveys reveal how customers describe their pain points, helping you discover new keyword opportunities.<\/span><\/p><p><span style=\"font-weight: 400;\">Best ways to collect keyword-rich feedback:<\/span><\/p><ul><li><b>Analyze product reviews: <\/b><span style=\"font-weight: 400;\">identify repeated phrases customers use.<\/span><\/li><li><b>Conduct customer interviews: <\/b><span style=\"font-weight: 400;\">listen to how customers describe their needs.<\/span><\/li><li><b>Use NPS surveys:<\/b><span style=\"font-weight: 400;\"> gather feedback on pain points and preferences.<\/span><\/li><\/ul><p>\u00a0<\/p><p><strong>Tip:<\/strong> Turn customer questions into FAQ content optimized for search.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42506a7 elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"42506a7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>10. YouTube Keyword Trends<\/h2><p><span style=\"font-weight: 400;\">With <\/span><a href=\"https:\/\/backlinko.com\/youtube-users\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">47%<\/span><\/a><span style=\"font-weight: 400;\"> of global internet users accessing YouTube monthly, video trends offer keyword insights that can fuel your SEO strategy.<\/span><\/p><p><span style=\"font-weight: 400;\">How to find keyword opportunities on YouTube:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Use <\/span><b>TubeBuddy<\/b><span style=\"font-weight: 400;\"> to analyze video tags and search trends.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Look at <\/span><b>high-engagement videos<\/b><span style=\"font-weight: 400;\"> in your niche.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Check <b>YouTube search suggestions<\/b><span> for related keywords.<\/span><\/li><\/ul><p>\u00a0<\/p><p><span style=\"font-weight: 400;\"><strong>Tip:<\/strong> Use YouTube SEO insights to<\/span><a href=\"https:\/\/keyword.com\/blog\/why-content-reigns-supreme\/\"><span style=\"font-weight: 400;\"> create blog posts and video content<\/span><\/a><span style=\"font-weight: 400;\"> targeting the same trending keywords<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27b1e48 elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"27b1e48\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>11. Voice Search Trends<\/h2><p><span style=\"font-weight: 400;\">The rise of voice assistants such as Siri, Alexa, and Google Assistant is changing how people search online as voice searches are more conversational.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">To identify common voice search queries, you can use tools like AnswerThePublic, which reveal the questions people are asking, particularly those that start with &#8220;who,&#8221; &#8220;what,&#8221; &#8220;how,&#8221; and &#8220;where.&#8221; <\/span><b>\u00a0<\/b><\/p><p><span style=\"font-weight: 400;\"><strong>Tip:<\/strong> Use our <\/span><a href=\"https:\/\/keyword.com\/blog\/voice-search-seo\/\"><span style=\"font-weight: 400;\">Voice Search Guide<\/span><\/a><span style=\"font-weight: 400;\"> to help your clients use more natural language and long tail keywords to address voice search queries.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26bd644 elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"26bd644\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>12. Online Surveys and Polls<\/h2><p><span style=\"font-weight: 400;\">Surveys and polls show your audience you\u2019re interested in their opinion and help you find new keyword ideas and trends.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Use platforms like SurveyMonkey, Typeform, or social media polls to gather insights on:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Topics your audience is interested in.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Challenges they want to solve.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Common phrases they use to express their needs.<\/span><\/li><\/ul><p>\u00a0<\/p><p><span style=\"font-weight: 400;\"><strong>Tip:<\/strong> A survey might show that your audience wants to understand \u201cemerging AI content trends,&#8221; helping you discover a new content avenue.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-154cfb6 elementor-repeater-item-ang_container_padding_4 e-flex e-con-boxed elementor-repeater-item-none elementor-repeater-item-none_hover e-con e-parent\" data-id=\"154cfb6\" data-element_type=\"container\" data-settings=\"{&quot;ang_container_spacing_size&quot;:&quot;ang_container_padding_4&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-70135bd elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-text-editor\" data-id=\"70135bd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Keep Your SEO Agency Relevant With Trending Keywords<\/h2><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Keyword trends shift rapidly, so staying updated is essential to maintaining a competitive edge.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Identifying and leveraging trends early gives you a first-mover advantage, boosting your SEO performance.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tapping into customer feedback, monitoring online communities, and analyzing competitors are effective ways to uncover emerging keyword opportunities.<\/span><\/li><\/ul><p>\u00a0<\/p><p><strong>If you\u2019re an SEO agency wanting to stay on top of all the new trending keywords, <a href=\"https:\/\/meetings.hubspot.com\/bogdan-soldatenkov2\" target=\"_blank\" rel=\"noopener\">book a demo<\/a> with Keyword.com to help your clients stay relevant.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-edd25f7 e-flex e-con-boxed elementor-repeater-item-default_padding elementor-repeater-item-none elementor-repeater-item-none_hover e-con e-parent\" data-id=\"edd25f7\" data-element_type=\"container\" data-settings=\"{&quot;ang_container_spacing_size&quot;:&quot;default_padding&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2e8d56d elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-spacer\" data-id=\"2e8d56d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9c7be10 elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-spacer\" data-id=\"9c7be10\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5ac3737 e-flex e-con-boxed elementor-repeater-item-default_padding elementor-repeater-item-none elementor-repeater-item-none_hover e-con e-parent\" data-id=\"5ac3737\" data-element_type=\"container\" data-settings=\"{&quot;ang_container_spacing_size&quot;:&quot;default_padding&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d715143 e-flex e-con-boxed elementor-repeater-item-default_padding elementor-repeater-item-none elementor-repeater-item-none_hover e-con e-child\" data-id=\"d715143\" data-element_type=\"container\" data-settings=\"{&quot;ang_container_spacing_size&quot;:&quot;default_padding&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-faf4997 e-con-full e-flex elementor-repeater-item-default_padding elementor-repeater-item-none elementor-repeater-item-none_hover e-con e-child\" data-id=\"faf4997\" data-element_type=\"container\" data-settings=\"{&quot;ang_container_spacing_size&quot;:&quot;default_padding&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c6f707d elementor-alert-info elementor-repeater-item-none elementor-repeater-item-none_hover elementor-widget elementor-widget-alert\" data-id=\"c6f707d\" data-element_type=\"widget\" data-widget_type=\"alert.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-alert\" role=\"alert\">\n\n\t\t\t\t\t\t<span class=\"elementor-alert-title\">Previous Chapter<\/span>\n\t\t\t\n\t\t\t\t\t\t<span class=\"elementor-alert-description\"><a href=\"https:\/\/keyword.com\/guides\/advanced-keyword-tracking\/\">How to Adjust and Refine Keyword Tracking Efforts<\/a><\/span>\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>How to Stay Up-to-Date on Keyword Trends SEO agencies know that staying ahead of keyword trends is key to keeping clients competitive in search rankings. By spotting emerging search patterns early, your agency can help clients capture high-intent traffic before competitors. For instance, if searches for \u201cAI SEO tools\u201d start rising, you can proactively build [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":0,"parent":5534,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-5598","page","type-page","status-publish","hentry"],"rankMath":{"parentDomain":"keyword.com","noFollowDomains":[],"noFollowExcludeDomains":[],"noFollowExternalLinks":false,"featuredImageNotice":"The featured image should be at least 200 by 200 pixels to be picked up by Facebook and other social media sites.","pluginReviewed":false,"postSettings":{"linkSuggestions":false,"useFocusKeyword":false},"frontEndScore":false,"postName":"how-to-stay-up-to-date-with-keyword-trends","permalinkFormat":"https:\/\/keyword.com\/guides\/%pagename%\/","showLockModifiedDate":true,"assessor":{"focusKeywordLink":"https:\/\/keyword.com\/wp-admin\/edit.php?focus_keyword=%focus_keyword%&post_type=%post_type%","hasTOCPlugin":true,"primaryTaxonomy":false,"serpData":{"title":"How to Stay Up-to-Date With Keyword Trends","description":"Keeping tabs on keyword trends lets you to identify SEO opportunities before your competitors. Learn how with our guide - tips included!","focusKeywords":"keyword 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